Free positioning diagnostic

Your game is good. So why isn't it selling?

You have a Steam page, gameplay you believe in and sales that don't add up. In 15 questions this diagnostic scores your Market, Competitor and Clarity, then tells you whether players see your game as Invisible, Blurry or Sharp.

Free. 15 questions. About 3 minutes.

Example result

62 / 100

Blurry

Market

Competitor

Clarity

Fix first: Clarity

15questions
3areas measured
100point score
What it measures

Three things decide if players get it.

Positioning is a commercial asset, not a tagline. The diagnostic checks whether players can place your game, compare it and choose it in seconds.

Market

Whether your launch timing, review context and early sales give players real reason to believe.

Competitor

Whether you can name the game players pick instead, and whether that fight sits in a category you can win.

Clarity

Whether your game can be described simply and distinctly, pulling in the right players and warning off the wrong ones.

How it works

A commercial read on your game, in three minutes.

Built on 20+ years shipping and scaling games at Ubisoft, Behaviour Interactive and indie studios across a portfolio past $100M.

  1. 1

    Answer 15 quick questions

    Add your name and email, then tell us about your launch, your competition and how you pitch the game.

  2. 2

    See your score out of 100

    Your overall position, then a read on Market, Competitor and Clarity.

  3. 3

    Get your diagnosis

    Invisible, Blurry or Sharp, with the one area to fix first.

Before you start

Find out if your game is Invisible, Blurry or Sharp.

Three minutes now could tell you why the sales never matched the game.

Free. 15 questions. About 3 minutes.